Rachel Maclean: Feed Me Exhibition

The Dick Institute’s latest exhibition presents the remarkable work of Scotland’s 2017 Venice Biennale representative Rachel Maclean. Mclean is one of the most exciting young artists to emerge in Scotland over the last few years and we’re delighted to bring 'Feed Me' to the main gallery of the Dick Institute in Kilmarnock from Saturday 13 May until Saturday 26 August.


Rachel Maclean who graduated from Edinburgh College of Art in 2009 has since become known for her fantastical films. Her work uses satire to comment on a broad range of contemporary issues; made with cinematic production values and shown within an immersive cinematic environment, the nightmarish, candy coloured world created by Maclean in 'Feed Me' takes viewers on a roller-coaster ride through the many vices of contemporary culture.


'Feed Me' takes happiness as its central theme, presenting a grotesque vision of society. Employing a heightened visual style, Maclean exposes our commodity driven society and our futile attempts to attain satisfaction that is always out of reach. She reveals the never-ending drive to construct a smiley façade, as we feed and devour social media in our attempts to appear “110% happy”.


The relationship between the pretend and the real is exposed, commodities are bought with pretend money, the relationship between watching and experiencing is examined, power dynamics are unstable as conventional relationships are turned on their head and sinister undertones weave throughout the piece.


Maclean uses green screen techniques and computer animation and plays every role in her films herself; often cloning her image, adopting costumes, masks and prosthetics to transform from cute child to wrinkled crone to insatiable Beast.


Rachel Maclean told The List: 'I think it is fantastic that National Galleries are collecting new media art by young artists and building a collection which reflects the variety and nature of Scottish contemporary art, rather than the collection being the reserve of "safe" or well-established practices.'


Don’t miss the chance to see this expressive work of art on loan from the Scottish National Gallery of Modern Art. This exhibition is FREE. Dick Institute Opening Times are Tue & Wed 10am-6pm, Thu 1-8pm, Fri & Sat 10am-4pm, closed public holidays.


Commissioned by Film and Video Umbrella and Hayward Touring for British Art Show.

 Production of the film was commissioned by Film and Video Umbrella and Hayward Touring for British Art Show 8 and supported by Arts Council England and Creative Scotland.